# Adapty > Measure campaign ROI and optimize monetization with Adapty integration. Get real-time insights into installs, revenue, and subscription metrics. Source: https://influtics.com/llm/integrations/adapty.md Measure campaign ROI and optimize monetization with Adapty integration. Get real-time insights into installs, revenue, and subscription metrics. ## Key metrics - Real-time install tracking - Revenue analytics - Subscription metrics - Conversion attribution ## Features - **Real-time Install Tracking** — Track app installs from your influencer campaigns in real-time. Monitor install counts by date, platform, country, and attribution source to understand which campaigns drive the most downloads. - **Revenue Analytics & MRR** — Get comprehensive revenue insights including net revenue, proceeds, and monthly recurring revenue (MRR). Track revenue by currency, platform, and time period to measure campaign effectiveness. - **Subscription Metrics** — Monitor subscription lifecycle events including new subscriptions, renewals, upgrades, downgrades, and cancellations. Understand how influencer campaigns impact your subscription business. - **Trial Conversion Tracking** — Track trial starts, conversions, and cancellations to measure the impact of influencer campaigns on your freemium model. Optimize campaigns based on conversion rates. - **Conversion Attribution** — Attribute installs and revenue to specific influencer campaigns. Understand which creators drive the highest-value users and optimize your influencer partnerships. - **Automated Data Sync** — Data syncs automatically from Adapty to Influtics, ensuring your analytics are always up-to-date. No manual exports or data entry required. ## Setup Setting up the Adapty integration is quick and easy. You'll need your Adapty API key, which you can find in your Adapty dashboard. Once connected, data will start syncing automatically. Requirements: Adapty account with API access, Adapty API key (found in Adapty dashboard under Settings > API Keys), Active Influtics account